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You just as easily found three customers right now. Do not you believe?
Click-through advertising is so effective that many do not believe it. Honestly, click advertising, despite its misnomer, is not advertising at all! You do not need to pay a lot of money and wait for the customer to see your ad and now maybe he will buy from you or not.
Click advertising means that if a customer enters your site, you will pay for his click, and if he does not come, you will not pay! What could be better than this? Now we read how to take advantage of this great opportunity and what service is better.
For your convenience, we have divided this article into two parts:
In the first part , we will get acquainted with click advertising, its types and how to price it. In the second part, and worth buying three services click advertising services " Google Adz " and several Iranian company " Yktant ", " Mdyaad ", " Sbavyzhn " and " pin " to compare to see who is better service for local businesses.
If you are familiar with click-through ads and just want to know about services, skip to the first part and go straight to the second part of the article.
smmstoneWhat is Click Advertising?
Click advertising or so-called PPC advertising is one of the most targeted advertising methods. The word PPC stands for Pay Per Click . Of course, some call it CPC (Cost Per Click) .
In this way, you only pay when users are curious about your ad and click on it. Thousands may have seen your ad, but you will not pay to be seen! But the benefits of click-through ads do not end there.
The biggest advantage of click-through advertising is the ability to accurately target customers . This means you can specify exactly who your ad is for and when. Are these people female or male? How old are they? What country are they from? Are they interested? And ... many other things!
Of course, not all click-through services have the same settings for targeting . Each of them has different settings (and of course the price) for their services, which we will examine in full in the section on comparing services.
Types of click-through ads
Before we introduce the types of click-through ads, let me tell you a point: click-through ads are just ads that you spend on a number of clicks.
Other methods in which costs are calculated based on the number of visits, installation, etc., are not part of click advertising. (We've already covered all of these methods in a complete guide to advertising.)
Demo click ads
In this way, you publish your ad (in the form of a banner or text) through a company that provides click-through ads to the most visited sites and applications. Then you will pay for each click that users make on your ad.
Banner advertising itself is divided into two types: standard banner ads and matched banner ads.
Standard banner ads
You have probably seen this type of advertising on news sites. I mean the same rectangular photos in the corners of the sites that try to get our attention.
These banners are located somewhere like the site header and the top of the posts and can not be ignored in any way; This is why this type of advertising is very useful for promoting your brand among the people (or the brand of awareness).
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